How Celanese makes people central to its digital transformation

When we decided to transform, we wanted to see a big change in our operating model over the next four years, not next month or quarter. This required a major mindset change for our team, so we put people at the center of the strategy. Considering the magnitude of change from inorganic acquisitions coupled with digital transformations, our CEO asked both our CHRO and me to drive the culture change within the organization. While I’ve been driving change throughout my career, this was my first t...

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