By Julie Manganis ( October 31, 2024, 4:49 PM EDT) — Security tech company Evolv Technology, which last week announced it had brought on Debevoise & Plimpton LLP and Cleary Gottlieb Steen & Hamilton LLP as part of an internal investigation into possible revenue inflation, said Wednesday it has ousted its CEO…. Law360 is on it, so you are, too. A Law360 subscription puts you at the center of fast-moving legal issues, trends and developments so you can act with speed and confidence. Over 200 articles are published daily across more than 60 topics, industries, practice areas and jurisdictions. A Law360 subscription includes features such as Daily newsletters Expert analysis Mobile app Advanced search Judge information Real-time alerts 450K+ searchable archived articles And more! Experience Law360 today with a free 7-day trial. source

A marketing strategy is more than a document. It’s a high-level plan that defines how you’ll connect with customers, outcompete your competitors, and grow over months or years. Your strategy informs every decision you make about campaigns and who you hire. With the right one in place, you and your team have a clear path forward. Marketing strategy templates break down the process into manageable pieces, ensuring you end up with a strategy that’s measurable, ambitious, and achievable. ClickUp: A marketing strategy template with built in project management ClickUp is an aesthetically pleasing project management tool. Its templates help you go from planning to execution without needing any other software to manage work. Instead of a static marketing plan, you’ll end up with a solution that lets you track progress, adjust priorities, and keep your team aligned in real-time. ClickUp’s free plan is more than enough to try out some of their templates and see if it’ll work for you and your team. More on ClickUp: ClickUp review | Asana vs ClickUp | ClickUp vs Notion. ClickUp’s fully customizable marketing plan template is easy to use for all skill levels. Image: Clickup.com This template is a full system that’ll take you from strategic thinking to assigning work and tracking its progress to completion. It’s a great choice whether you’re a first-time marketer or seasoned pro. Built around objectives and key results (OKRs), you’ll be able to transform high-level goals into actionable tasks. It naturally takes you through the process of identifying opportunities and defining objectives to planning campaigns. Inside of each campaign, you can create subtasks that tie all the way back to your goals. Despite the rigid hierarchy, the template is flexible enough to handle real-time adjustments as needed. It pairs well with ClickUp’s comprehensive roadmap builder If you need a bit more help creating a marketing strategy or brainstorming campaign ideas, ClickUp’s whiteboard template is a great addition to the template above. Multiple people can edit together in real time, making it easy for everyone to share their ideas prior to turning them into concrete plans. Collaborative strategy planning isn’t always easy, but ClickUp helps keep everything organized. Image: Clickup.com There’s a specific section for brainstorming and an area to create a full fledged roadmap with an intuitive drag-and-drop builder. When done with the template above, everything can be connected together into a cohesive system. Plus, ClickUp lets you see all of your goals, campaigns, tasks, and subtasks in different views, like Gantt, calendar, or timeline. This makes it easy for everyone to see their work how they want to. monday.com: A budget and marketing plan template Like ClickUp, monday.com includes a full range of project management capabilities and has a free plan. While its free plan isn’t as comprehensive as ClickUp’s, you can invite up to two users and manage three projects at no cost. Unlike ClickUp, monday.com is far more flexible, allowing you to keep track of just about anything with its relational databases. More on monday.com: monday.com review | Trello vs monday.com |  Wrike vs monday.com.  This monday.com template includes built-in budget tracking, making it easy to stay on track from every angle. Image: monday.com One of the most relevant items you can track alongside your strategy is your budget. This template makes it easy to build a marketing strategy at a high level, break those plans into actionable tasks, assign work to your team, and keep track of your budget along the way. You’ll be able to set a quarterly, project-based, or campaign-based budget and track actual spend to ensure you never go over. It’s prebuilt with a color-coded system and a range of views, like Gantt chart, Kanban, and table view, depending on what you want to see. Overall, it’s a highly visual template, allowing you to see what’s going on at a glance. On top of that, monday.com has powerful automations you can use to send notifications, assign tasks to other people, mark tasks as complete, and even deliver weekly updates to your inbox. Wrike: A go-to-market strategy template Wrike is more rigid than ClickUp and monday.com. If you’re someone who doesn’t want to worry about having 18 different ways to set something up, it’s a great option. The free plan allows for unlimited users but limits you to 2GB per account and has active task limitations. You’ll likely outgrow it pretty quick, but there’s enough room to try it out with a few team members before making any decisions. More on Wrike: Wrike review | Smartsheet vs Wrike | Wrike vs Asana.  Plan your go-to-market strategy step-by-step with Wrike and watch it progress in real time. Image: Wrike.com Wrike’s go-to-market template is a great choice if you’re launching something new. Unlike a generic template, it’s laser-focused and you won’t have to do much customizing. Out of the gate, you can create a launch timeline with pre and post-launch activities and use Gantt chart to establish deadlines, phases, and potential conflicts before you get started. But perhaps the best part is that it comes with sample data and in-depth instructions on how to set up your strategy within the system. You’ll also be able to look at multiple projects, including high-level strategies with multiple campaigns underneath. In other words, you don’t have to guess how it works or build anything yourself. Airtable: A simple template for marketing goals and initiatives Airtable is one of the most powerful relational database solutions that doesn’t require an advanced degree to use. Fun fact, it’s what I use to run most of my business. Unlike other tools we’ve talked about, this one’s more of a blank slate. You have to build the systems you want to use. The beauty of that is that you get to customize every step to match your needs. The downside is that it takes time. More on Airtable: Airtable review | Airtable vs Notion | Smartsheet vs Airtable.  Use Airtable to plan and execute a simple high-level marketing strategy. Image:

道指漲288.73點，漲幅為0.69%，報42052.19點；納指漲144.77點，漲幅為0.80%，報18239.92點；標普500指數漲23.35點，漲幅為0.41%，報5728.80點。 美股周五收高，投資者關注科技股財報，以及下周的美國總統大選和美聯儲貨幣政策會議。 美股三大股指上周均錄得跌幅：道指一周累計下跌0.15%，標普500指數下跌1.37%，納指下跌1.5%。 美國勞工統計局周五公佈，上個月非農就業人數增加1.2萬，此前兩個月數字也被下修。失業率維持在4.1%，平均時薪也依舊堅挺。10月平均時薪同比增長4%，預期4%，前值由4%修正爲3.9%。 全國人大常委會第十二次會議11月4日至8日召開。11月5日美國2024年總統大選日，11月6日至7日美聯儲將召開議息會議。 11月2日，巴菲特旗下伯克希爾發佈最新業績。該公司三季度繼續減持蘋果，同時公司持有現金創下新高。三季度公司總營收為929.95億美元，去年同期為932.10億美元；實現淨利潤為262.51億美元，去年同期淨虧損127.67億美元。繼第二季將蘋果持股減半之後，第三季再度將剩餘蘋果持股出清四分之一，截至季末的持股總數剩下約3億股，較年初的9.05億股大減約三分之二；目前蘋果仍是投資組合中的第一大持股，市值約669億美元。 亞馬遜(AMZN.US)創辦人貝索斯據報售逾1,600萬股亞馬遜股份 總值逾30億美元。 比亞迪股份 (1211）：前10月新能源汽車銷量約325.05萬輛，同比增長36.49%，10月銷量約50.27萬輛，同比增長66.53%。 吉利汽車 (175）：10月的總銷量爲22.67萬部汽車，同比增長約28%。 LinkedIn Email Facebook Twitter WhatsApp source

Traditional phone calls are easy to trace since they’re done through established carriers. Phone companies manage the physical phone lines and can trace the origin of each call. When you want to trace a VoIP call, it can get a lot more difficult. VoIP stands for Voice over Internet Protocol, and refers to the technology that lets people make phone calls over the internet instead of using a landline connected to the Public Switched Telephone Network. Fixed VoIP numbers are tied to a specific address, and they are no trouble to trace at all. The issue is that most unwanted calls come from non-fixed VoIP numbers, which are only tied to a user, which could be a burner email address set up with a fake identity. There are limits to what you can find out on your own if a caller takes steps to conceal their identity. But that doesn’t mean you’re powerless to take action. In this guide, we’ll show you how you can trace a VoIP call on your own and, if necessary, escalate your issue to law enforcement. The best way to trace a VoIP call If the caller has a registered IP address and caller ID, your service provider may be able to help you with tracing the VoIP call. This is your best bet for figuring out the caller’s identity. To start, make sure you have all the information your provider will need ready when you contact them. Here’s some of the information they may ask you for: Date and time of the call. If there were multiple calls from the same number, print or screenshot your phone log so you have the details at your fingertips when you’re talking to your service provider. Caller’s phone number or username (if available). Any other call detail records logged in your system. The call’s content or purpose. Once you’ve provided this information, your service provider can take several steps to trace the VoIP call: Review their call logs and records to try to identify the source of the call, including the associated caller ID and IP address. Detect where the call came from by analyzing network data and routing information, the service provider may be able to find the caller’s location. Help with legal requests, if it comes to that. They will collaborate with law enforcement to provide information needed for an investigation. On top of that, service providers will know how the call was routed through their network, so you can understand the path they took before reaching you. That said, even your service provider may not be able to trace a call, especially if the caller is using a VPN, if the IP address is used by several numbers, or if the number wasn’t registered in the first place. And on top of that, they may not be willing to give you the information you’re requesting. Privacy laws may prevent the service provider from handing over the details regarding the call. They’re far more likely to cooperate with law enforcement if it’s a serious issue. Should you contact authorities to trace a VoIP call? If you suspect the caller has malicious intent — potentially illegal or threatening — don’t try to play detective. Anytime calls are linked to harassment, scams, threats, or illegal activity, you should get law enforcement involved. Authorities have access to more advanced tools and legal processes set up to get the information you need. Put simply, the police can do several things that most people can’t: Get caller info with legal requests: Police can ask service providers for caller details and call records. Use warrants for monitoring: They can also get permission to listen to calls and track them in real-time with search warrants. Look into calls across different places: Officials can check calls that go between states or countries. The average person is going to hit a wall when they try to get help from upstream providers. Law enforcement will have much better luck getting the data you need, and they are much better equipped to analyze it. The next time you get calls involving unsolicited telemarketing spam or someone impersonating another company, it’s best to report them to the Federal Communications Commission (FCC). The FCC is a government agency responsible for managing communications and providing consumer protection. For example, if you’re on the National Do Not Call list, you should not be receiving sales or spam calls. If you still are, you can report this to the FCC so they can take action against scammers and protect consumers from deceptive practices. How to trace a VoIP call yourself If you have the time and desire to trace a VoIP call on your own, there are some steps you can take. Of course, doing it yourself requires some background knowledge. The more techy you’re willing to get, the more you can find out. However, a VoIP provider is still going to be able to find out a lot more. First I’ll cover some of the lingo you need to know, and then I’ll go through a few different methods you can use. Every VoIP call contains specific details which can give you insight into who the caller’s identity, such as: Caller ID: Caller ID helps trace a VoIP call by providing the caller’s number or username. However, some callers may hide or spoof their Caller ID, making it less reliable. Caller IP (Internet Protocol): This unique number is assigned to a device connected to the Internet. It helps trace the geographic location of the caller. CNAM (Caller Name): The CNAM is associated with a phone number in the caller records and can help you figure out their name or organization. Additional data: Beyond these core elements, VoIP calls may contain additional traceable data, such as call duration, call quality, background noises, and any network-related information that can give you clues. You can try to trace calls yourself first, but always contact your service provider if the following methods don’t

Presented by SAP There’s no question the future of business data and decision-making is driven by AI.  And with steady advancments in AI, organizations across industries feel the pressure to drive innovation across the end-to-end process. But the foundational challenge to achieve success with AI is data fragmentation. “The reality for most of our customers is that every part of their business is deeply connected, but when they need to make decisions based on insights, that’s when data feels like a fragmented experience,” says Tony Truong, director of product marketing, data and analytics at SAP. The misalignment between IT and business is due to inconsistencies in how they view the business – each has quite differing approaches to the balance between data agility and data governance. Bringing these together is a time-consuming task for IT because when data is extracted from its source,the business context — an understanding of that data in relationship to the processes it was originally associated with — is completely wiped out. For the data to be usable, all of the metadata and logic must be rebuilt from scratch. And by the time that lengthy, redundant process is completed, the data is already getting stale. There’s also a mismatch in data definitions across different departments or systems — each department may look at the same data point in a different way. For instance, what the sales team considers a “customer” might differ from the marketing team’s definition. The discrepancy in semantics can affect how business leaders view the impact of a marketing campaign for the business development team. The inconsistency can lead to significant inefficiencies and delays decision-making, Truong says. “This fragmented experience leads to missed opportunities and disconnects between integrated solutions,” Truong says. “Managing data and applications across different platforms is complex, requiring specialized skills and tooling that could increase the operational and complexity costs if not done right. And when data is shipped to users without the context necessary for it to be useful, collaboration becomes significantly limited, and the organization loses the power of shared decision-making insights and collective expertise.” Without context, large language models (LLMs), other applications downstream and business users aren’t working with enough domain-specific knowledge to deliver the business insights organizations are chasing. And to ensure data consumers can leverage this data thoroughly, organizations need to prioritize business semantics, data literacy and self-service capabilities. The importance of business semantics As organizations integrate data across multiple business processes, they need a new way to maintain the accuracy of that data. That’s where business semantics comes in. AI models and applications require semantically rich data in order to produce reliable business outputs. A semantic layer is an abstraction layer between underlying data storage and analytics tools. It translates metadata (or business context) into natural language so that users can interact using terms they understand, and hides complex underlying data infrastructure, which dramatically simplifies data exploration and analysis. This provides business users with a way to discover and understand relationships between data, enabling them to answer complex questions and uncover hidden insights that traditional databases might miss. It also offers secure, truly self-service access to data and analytics, which is a major step forward for business decision-making. When teams have streamlined access to the same contextual data, it takes far less time and effort to generate insights, dramatically speeding up data-powered decision-making for users at every level and in every department. “When data products are enriched with domain-specific knowledge and are accessible, this gives ownership of the data back to the business and makes them infinitely usable across the organization, since the value of a data asset is proportional to its usage,” Truong says. How business data fabric unlocks business semantics and self-service A business data fabric is key to delivering an integrated, semantically-rich data layer over underlying data landscapes. It’s a data management architecture that provides seamless and scalable access to data without duplication, differing from a standard data fabric in that it keeps the business context and logic intact. It creates a single source of truth, offering agile self-service access to trusted data, and accelerated, accurate decisions, real-time data for in-the-moment insights and flexibility and a simplified data landscape. That maximizes the potential of your data and current infrastructure investments, while comprehensive data governance ensures every stakeholder that private data stays private. IT can federate access and security so that teams have self-service access without needing to rebuild systems and processes or make offline copies, and the data is secured from unauthorized access. The data modeling and semantic layer creates a common language for data across systems by creating a model that describes the data, and a semantic layer that offers a business-friendly interface to data consumers. “When business processes are integrated, you can take advantage of your existing investments and future investments,” Truong says. “Data is harmonized and ready to use. All your lines of business can have a single system to power their cross-organizational decision-making systems.” Dig deeper: Learn more about how a business data fabric can transform your AI capabilities. Sponsored articles are content produced by a company that is either paying for the post or has a business relationship with VentureBeat, and they’re always clearly marked. For more information, contact [email protected]. source

“This is for people in the organization who have data and want to drive insights for the business and for their clients,” Beswick says. “I want to provide an easy and secure outlet that’s genuinely production-ready and scalable. The biggest challenge is data. It’s very fragmented, ownership is often unclear, quality is a variable, but we have teams really working on that and generating data faster than we can possibly catalog and clean up.” Marsh McLennan has been using ML algorithms for several years for forecasting, anomaly detection, and image recognition in claims processing. With Databricks, the firm has also begun its journey into generative AI. The company started piloting a gen AI Assistant roughly 18 months ago that is now available to 90,000 employees globally, Beswick says, noting that the assistant now runs about 2 million requests per month. Beswick is also preparing for extensive generative AI activity within the company based on Microsoft’s implementation of OpenAI, which offers security to his liking. The CIO is quick to point out that Marsh McLennan’s gen AI platform — like its development and analytics platforms — uses industry-standard products but its interface, tooling, core services, and enhanced capabilities, which go “beyond what the model can do on its own,” were built by MMTech at the company’s innovation center in Dublin, Ireland. source

When we look back at the evolution of creative and content work, 2023 and 2024 will stand out as the great divide: the period when generative AI (genAI) fundamentally changed how we create. Last week at Adobe MAX, this sense of “before and after” deepened as Adobe unveiled its latest innovations and reinforced its position as a leader in this revolution for creatives. Welcome To AI-Enhanced Creativity’s Next Chapter In a year defined by relentless AI advancement — but not without growing mistrust around how companies use customer data — Adobe has made a deliberate effort to communicate its stance on the role of genAI in creativity and its approach to training models. Their point of view is one we agree with: GenAI is not a replacement for human creativity, and models are only commercially safe when they’re trained on content where there’s permission for use. Even as they’ve expanded their family of Firefly genAI models, Adobe emphasized that the perspective creatives bring to their work – their unique way of coloring the world – stems from imagination, experience, and carefully honed processes. Here are the key developments that caught my eye as windows into creative work’s future: More power, precision, and speed. Adobe launched several new Firefly offerings that will help creators compress and improve time spent on tasks that accelerate time to market with the high-quality content audiences expect. The Firefly Video Model, while still in beta, is the first publicly available video model designed to be safe for commercial use. With it, creators can add video frames to extend a clip that’s too short, speed up editing, and create videos from text or images. The new Firefly Image 3, Generative Workspace in Photoshop, and new Illustrator tools, like Generative Shape Fill, are designed to help creators experiment with new ideas and iterate faster. This accelerates the creative process, leads to faster initial drafts, and allows designers to focus on perfecting the final deliverable. Expanded collaboration and integrated creative workflows. The new Frame.io is expanding beyond video post-production to support collaboration across all creative workflows (photo, audio, design, etc.). This is an interesting move, especially for enterprise firms. It means creative teams can use Frame.io as a central collaboration hub, regardless of the medium, and break down the silos that often exist between different creative disciplines or teams in large organizations. If this works, it will bring critical consolidation to the nonlinear creative process, where teams today often use multiple tools to store, share, and communicate about work in progress. Focus on concepting. The earliest stage of the creative process is crucial, yet it’s usually the most constrained by limited time and resources. Adobe announced Project Concept, an AI-first product for mood-boarding and concepting. As creatives spend less time on mundane, repetitive production tasks, they’ll be able to dedicate more energy to exploring better ideas. Project Concept uses the latest capabilities from Firefly models to help creatives mix images together; transform regions of an asset; and remix styles, backgrounds, and other assets as “ingredients” at the idea stage. And continuing the theme of collaboration, Project Concept will enable creatives to work with other people in Adobe Creative Cloud and Adobe Express so they can source, organize, ideate, edit, and showcase concepts in one tool. Again, if Adobe delivers on this promise, organizations will have a tool that allows teams to try out a variety of ideas and identify the best ones. Be Intentional With Your Creative Tools And Processes As we look ahead to 2025, it’s clear that the pace of change will continue. Creative teams will have a slew of new opportunities and ideas, but it’s impossible to pursue them all. What should you do? Evaluate how your creative toolset can enhance the way you ideate, create, and iterate, leveraging different types of feedback loops and collaboration styles at each stage of the creative process. For some teams, this means extending the use of Adobe Creative Cloud and Adobe Express, as well as consolidating tools across the creative lifecycle with key stakeholders. The opportunities to step into the future of creative work are here and continuing to arrive at a fast pace. The distance between idea and implementation is shrinking, and the organizations with the best ideas, tools, and processes will be well positioned for this future. We’re here to help you transform your content strategy and content creation process to better engage your audiences. If you’re a Forrester client and want help evaluating your tech stack, refining your workflows, or assessing your team’s readiness for AI-driven approaches to content, connect with your account team or schedule a guidance session today. source

亞洲盛事「Hong Kong Fashion Fest」旗下時尚高峰（香港）Fashion Summit 即將於月底舉行，有興趣的讀者可以掃相片內的QR code登記出席。而活動的首間「時尚作品快閃店」已在啟德AIRSIDE 3樓GATE33 藝文館開幕，率先設立5大展區，匯聚本地品牌及新銳設計師全新時裝，同場欣賞首度公開亮相的《剪裁魔法師》環保系列作品，見證香港永續時尚創意！ 重點展區介紹： 1. 《意大利品牌》：佈景設計靈感源於意大利國旗，以標誌性顏色突顯3個意大利高訂時尚品牌AntonioMartinoCouture、Italo Marseglia以及MATERIA的最新永續時尚及多元共融的時裝設計。 2. 《香港品牌》：以懷舊港式冰室牆紙及通花鐵閘作為佈景，5個本地時尚品牌V VISSI、Virtue、Sparkle、Byebuy Market及Classics Anew率先展示中西文化交融的時裝設計。 3. 《香港青年設計師》：5位香港新銳設計師李顯鋒、陳鈞祈、張慧儀、梁皓琳和鍾梓浩將發揮非凡創意，在隨興不羈的塗鴉牆前以時裝呈現自身印象深刻的人生回憶 。 4. 《剪裁魔法師》：承接比賽真人騷《剪裁魔法師》掀起的時尚熱潮，10位參賽者以環保主題所設計的戰衣將首度公開亮相，共同見證一眾「魔法師」的時尚創意！ LinkedIn Email Facebook Twitter WhatsApp source

“State of ITSM in Retail“ An InformationWeek Report | Sponsored by TeamDynamix In today’s competitive market, retailers must harness the power of robust technology service delivery to thrive. Whether managing a complex e-commerce platform or a network of physical stores—or often both—retailers rely heavily on dependable IT systems. These systems pave the way for a seamless omnichannel customer experience, personalized marketing, streamlined supply chain operations, and flawless business functionality. Key Benefits Could Include,-Enhanced Efficiency: Automation reduces administrative costs and improves Service Level Agreements (SLAs).-Future-Ready Solutions: Introduce self-service functionality and leverage emerging technologies to stay ahead.-Enterprise Service Management (ESM) Innovation: Extend ITSM capabilities across retail departments for comprehensive service enhancements. Discover how cutting-edge IT solutions can elevate your retail operations. Download our full report to learn more. Offered Free by: TeamDynamix See All Resources from: TeamDynamix Thank you This download should complete shortly. If the resource doesn’t automatically download, please, click here. Thank you This download should complete shortly. If the resource doesn’t automatically download, please, click here. Thank you This download should complete shortly. If the resource doesn’t automatically download, please, click here. source

By Michael Canty, Lauren Ormsbee and Matthew Grier ( October 30, 2024, 3:16 PM EDT) — On Nov. 13, the U.S. Supreme Court will hear oral argument in Nvidia Corp. v. E. Ohman J:or Fonder AB, a securities class action where the court will consider the imposition of bright-line rules governing the pleading of claims already subject to the heightened pleading standards of the Private Securities Litigation Reform Act.[1]… Law360 is on it, so you are, too. A Law360 subscription puts you at the center of fast-moving legal issues, trends and developments so you can act with speed and confidence. Over 200 articles are published daily across more than 60 topics, industries, practice areas and jurisdictions. A Law360 subscription includes features such as Daily newsletters Expert analysis Mobile app Advanced search Judge information Real-time alerts 450K+ searchable archived articles And more! Experience Law360 today with a free 7-day trial. source