Keith Shaw: Hi everybody, welcome to DEMO, the show where companies come in and show us their latest products and platforms. Today, I’m joined by Cody Hall. He is a product manager at Synology. Welcome to the show, Cody. Cody Hall: Happy to be here.
Keith: And you’re a hardware company, right? I’m excited—we get so many software companies in here. You guys have been in the storage space for a while. So, what are you going to be showing us today?
Cody: I’m going to be showing you Active Protect Manager, a dedicated all-in-one enterprise backup and software solution. Keith: Who is this really designed for? Are you moving into the enterprise space, and is that why we’re seeing some of these new products?
Cody: Yes, this system was specifically designed for enterprises looking to streamline the design, implementation, and management of their backup infrastructure—even at scale—while taking into consideration industry standards for ransomware protection, air gapping, and the like.
Keith: Okay, and I’m assuming this is geared towards network or storage managers within a company. Are there other people or groups who would benefit from this? Cody: Oftentimes at an enterprise, there’s a whole team dedicated to managing backups at that scale.
So this is really targeted at those teams and the pain points they experience managing other systems. Keith: Is everybody doing backup well these days, or is it still kind of a mess? Cody: Actually, not so well.
We’ve done some workshops over the past couple of years, and whenever we asked the audience how many had tested and run their backups, we saw very few hands raised. It was a little concerning. So no, I don’t think everyone is doing backups perfectly across the board.
Keith: Okay, so what problem is Active Protect Manager aiming to solve? Why should a company be interested in learning more about this product?
Cody: The reason you’d want to learn more is that, since it’s a dedicated hardware and software solution, your backup teams won’t spend as much time speccing out the hardware and software. The system comes with preconfigured hardware and software, so you can essentially repeat deployments as you scale.
That means your IT team uses less brainpower and can focus their attention elsewhere. Keith: So if a company didn’t have this, they’d be spending a lot more time on backup setup? Cody: Oh, definitely.
With other backup vendors, you might get hardware-agnostic flexibility, but that creates a burden of choice. Your IT team would have to design and implement everything themselves, making expansion harder. This solution aims to alleviate those pains. Keith: All right, let’s jump into the demo. Show us what you’ve got.
Cody: Wonderful. This is Active Protect Manager. This will be the environment we’ll be walking through.
