How is value created in the 21st century? It lies in the synergy between creativity and strategy. The HKBU IP Economy Forum in 2026 will feature the theme “Prosperity Through Creativity,” exploring how ideas evolve into economic and cultural success. Since 2018, the forum has been a key platform for IP dialogue. This year, we look into the core of the IP economy — from strategies powering creative industries to the practical aspects of IP valuation and brand building. Through case studies and expert insights, we will explore the evolving role of intellectual property in Hong Kong’s cultural success, address challenges and opportunities brought by AI, and examine how new ideas can be transformed into valuable assets. Join us to uncover how IP can power growth and shared prosperity. For more details, please click here.

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