The LEGO Group has teamed up with Peanuts to launch the first-ever brick-built LEGO Ideas Peanuts: Snoopy’s Doghouse set, available for pre-order and on sale from 1 June 2026.
The 964-piece set brings iconic moments from the comic strip’s 75-year history to life, letting fans pose Snoopy and his sidekick Woodstock in multiple ways. Builders can recreate a campfire scene under a starry sky, with the duo toasting marshmallows, or display Snoopy lying atop his red doghouse, typing on a LEGO typewriter, or standing upright.
Designed by Atlanta-based LEGO fan Robert Becker through the LEGO Ideas programme, the set earned 10,000 votes from the community before being approved by the LEGO Ideas review board. Its versatile, playful design was a clear crowd favourite.
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Fans can also access the LEGO Builder app for an enhanced experience, including 3D instructions, zooming, and progress tracking. The set will be available for purchase online, at LEGO stores, and select global retailers starting 1 June.
“This set has so much character, clearly inspired by an iconic scene from the Peanuts comic strip. Giving fans the opportunity to build the campfire scene of Snoopy and Woodstock toasting marshmallows under a starry night is a wonderful representation of a much-loved character. To further enhance the set’s timeless appeal, we added Snoopy’s red doghouse for fans to enjoy,” said Monica Pedersen, marketing director at the LEGO Group.
She added, “We were delighted that the Snoopy Campfire product idea received over 10,000 votes on the LEGO Ideas platform. Having Snoopy and Woodstock come to LEGO bricks is wonderful for Peanuts and LEGO fans alike.”
In tandem, Scott Shillet, VP, global licensing hardlines of Peanuts said “We are incredibly excited to partner with the LEGO Group and unveil the first-ever Peanuts set. We know that fans around the world will be delighted to see these two iconic brands finally come together. The charming scene with best friends Snoopy and Woodstock will capture the hearts of Peanuts fans and LEGO collectors of all ages.”
Speaking on his design, Becker said, “I’ve always been a huge fan of Snoopy and the LEGO brand, so I decided to design my own version of him. It wasn’t easy, he and Woodstock are so recognisable that translating them into 3D LEGO models took a lot of trial and error. I originally built them for myself, but over the course of a year my family persuaded me to submit them to the LEGO Ideas platform, and now here we are. I’m beyond excited and honoured that Snoopy is becoming an official LEGO set.”
The release follows LEGO’s recent Valentine’s Day activation in Singapore, where the brand put a playful twist on the classic bouquet. At a limited-time Bloom Bar pop-up at Raffles City from 2 to 15 February, visitors could build their own LEGO floral creations, explore curated LEGO Botanicals sets, and capture photos along the way.
Smaller activations around the city included a vintage-style photo truck near City Hall and ‘Bloom squad’ giveaways of fresh roses and vouchers redeemable for LEGO rose stalks at participating stores.
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