Keith Shaw: Hi everybody, welcome to DEMO, the show where companies come in and show us their latest products and services. Today, I’m joined by Robin Bunevich, she is a Product Marketer at Zoom. Welcome to the show, Robin. Robin Bunevich: Thank you! Excited to be here.
Keith: All right, so a lot of people know about Zoom — or hopefully they do — but what are you going to show us today?
Robin: Yeah, today we’re going to walk through a day in the life of a product marketer using Zoom AI Companion to get through their day. That day is filled with meetings, follow-ups, and finding focused time to complete deep work.
Being a product marketer myself, I know how it feels — it’s stressful. It’s hard to get everything done and remember all the tasks that come out of meetings.
With Zoom AI Companion, we like to think about the full meeting cycle: before the meeting, during the meeting, and after the meeting. Keith: Right. Robin: A lot of people think of Zoom as just that link they click to join a meeting, but really, there’s so much more.
We have chat, whiteboarding, phone systems — it’s a full work platform with AI at its core. Keith: And I think a lot of people just assume they only need Zoom during the meeting. They don’t realize how helpful it can be before and after the meeting, too. Robin: Absolutely.
It’s really for anyone who wants to show up at their best every day. Whether that means creating content, writing documents, building great relationships with colleagues and customers, or finding focused time to do impactful work — this is for you.
Keith: As you were developing these features, did you realize there were problems people were already struggling with — like wasted time or cognitive overload? Robin: Sure. It’s not hard to see that people are stressed at work.
The pace is increasing, there’s more to do, and we’re juggling a lot of tools. People want to streamline their day and automate routine tasks because that cognitive overload is real.
Employees want to do their work faster, attend meaningful meetings, and not worry about the follow-ups — they want AI to handle that. Keith: And on the other side, IT leaders have to decide which tools to deploy. Robin: Right.
They’re under pressure to prove ROI, reduce change management, and minimize the learning curve. They want tools that streamline workflows and make work enjoyable — not just administrative. Keith: And if companies don’t take advantage of these tools, they’ll just be stuck in a loop of repetitive meetings. Robin: Exactly.
We use the phrase “conversation to completion.” Every meeting generates action items, and Zoom AI Companion helps close that loop — simplifying your day so you can focus on what you love to do.
