The New Creative Stack: What Adobe MAX Reveals About Our Future

When we look back at the evolution of creative and content work, 2023 and 2024 will stand out as the great divide: the period when generative AI (genAI) fundamentally changed how we create. Last week at Adobe MAX, this sense of “before and after” deepened as Adobe unveiled its latest innovations and reinforced its position as a leader in this revolution for creatives.
Welcome To AI-Enhanced Creativity’s Next Chapter
In a year defined by relentless AI advancement — but not without ...

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