A lesson to be learned by CEO/Founders: Red Sea Vs Blue Sea !?

read sea, blue sea

There is a Chinese saying, "It's hard to start a business, but it's even harder to keep it going and successful." Once the business is on track, most founders are no longer willing to take risks and innovation. In addition, they tend to rely on past successful experiences, which makes their thinking become more conservative.

A recent business case is about HKTVMall in Hong Kong, where the CEO/founder has created a very successful e-commerce business during the past couple years. He establishe...

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